Our mission is to align wealth and assets with a purpose in the Asia region, to fulfill the ambition of the rising families, foundations, firms, and financial institutes in Asia for global impact.
Philanthropy unites people across all nations based on value and humanity.
Collective giving and investing based on shared values and interests.
Advancing the purposefulness of individuals and institutions to steward wealth and assets for good.
Founded in 2015 in Singapore, Alliance For Good (AFG) provides philanthropy advisory in servicing families, foundations, firms, and financial institutions in Asia. We offer one-stop solutions to turn your passion and ideas into reality.
01
FAMILY
We provide proprietary philanthropy planning, advisory and educational programs to help families find purpose, build resilience, and achieve good successions.
02
FOUNDATION
We work with global foundations and mission-driven nonprofit organizations to support them in achieving their goals and missions.
03
FIRM
We help the family businesses, family offices, and financial institutions prioritize what matters most in ESG to achieve better governance, succession, and sustainability.
The Wealth Management Summit Asia is FT Live and PWM’s regional gathering of private banks, family officers, and wealth managers to discuss investment approaches and business strategies amid geopolitical realignment and unprecedented wealth creation in the region.
Hear from leading executives on and off the stage:
Save 20% on your in-person or digital pass with the discount code ALLIANCE: https://tinyurl.com/2durskwr
HNW Individuals and family offices can apply to attend here: https://tinyurl.com/yr2twfu4
Explore how we’re approaching philanthropy to create value and help foster innovation across business and philanthropy, whether it’s advising families and foundations on their grant-making or incubating new initiatives and collaboratives.
We have helped fund and support hundreds of charitable projects across the following areas through our advisory work.
17-18 November 2025
Shangri-La Singapore
2025年11月17-18
日 新加坡香格里拉大酒店
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8:30am to 6:00pm
13 December 2021
(NO REPLAY)
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